Newsletter Monitoring
Up-to-date knowledge of competitor promotions
– the key to success in retail
In the competitive world of retail, access to up-to-date information about promotional offers and marketing campaigns of other chains can be crucial to success.
Our retail chain newsletter monitoring service enables:
- Competitiveness: Tracking promotions and special offers from competitors, allowing you to react faster and optimize your own marketing campaigns.
- Promotion Planning: Analyzing competitors’ marketing activities to better plan your own promotional campaigns and stand out from the market.
- Assortment Management: Monitoring products promoted by other chains, which helps to effectively manage your assortment and adapt the offer to market needs.
- Increased Efficiency: Gaining knowledge about effective discount strategies and loyalty programs, which increases the effectiveness of sales activities.
- Customer Understanding: Observing your customers’ reactions to your competitors’ offers allows you to better understand their expectations and tailor your communications.
How does it work?
1. Data Collection:
Our advanced tools automatically obtain content from newsletters sent by selected retail chains, including information about promotions, new products and other marketing campaigns.
2. Offer Analysis:
The collected data is analyzed and categorized according to the type of promotion, products and other relevant parameters.
3. Data Presentation:
All collected data is available in our advanced PriceX application, where it can be combined with other information, such as regular prices, promotions or data from mobile applications. Thanks to this, you gain a complete picture of the market, which allows you to make more informed business decisions.
How to use the service?
Contact us to learn more about the retail chain newsletter monitoring service and adapt it to the needs of your company. Together we will develop a strategy that will allow you to effectively compete on the market and attract more customers.
and test!